Ralph Lauren was always cool. Now Gen Z knows why.

A push for younger customers, a TikTok Christmas trend and a a boost from Taylor Swift helped turn the preppy brand into one ...
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Roblox Culture: Understanding the Platform Driving Gen Z Creativity

Over 80 million daily active users log into Roblox, making it one of the most influential digital spaces for young creators today. What started as a simple game platform has evolved into a cultural ...