For much of the past year, Salesforce has been one of the loudest corporate advocates of generative artificial intelligence, ...

As Google’s AI Overviews answer more queries directly, vibe coding gives marketers a way to create interactive experiences AI ...

These findings align closely with external research as well. For example, Foundry's 2023 ABM and Intent Benchmarking Study ...

The brands that will truly lead aren’t the fastest adopters of AI; they’re the ones that use it with intention, guided by ...

From autonomous robotaxis, to blind box and nostalgia marketing here are 5 of the most innovative business moves and trends ...

These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...

1. Risk: AI Monoculture (Shared Blind Spots). This is the most critical and overlooked systemic vulnerability. Building your ...

B2B Marketing Decision Makers Betting on a Mix of Traditional & New Marketing Strategies to Win in 2026 According to Madison Logic Survey Nearly Half of B2B Marketing Leaders are Prioritizing Customer ...

For IT and HR teams, SLMs can reduce the burden of repetitive tasks by automating ticket handling, routing, and approvals, ...

Discover five ways to use Gemini 3, from Flash, Pro, and Thinking chat models to file uploads, so you work faster and smarter ...

Vendors from across the industry have rushed to take advantage of the opportunity. The likes of Gluware, Arista, Google Cloud ...

Customers are used to scrolling TikTok and seeing ads. But they’re not so familiar with brands’ mascots crashing concerts or seeing/scanning street posters and then immediately experiencing an ...