Google Inc. will provide for free its hosted Web analytics service, which businesses can use to track the effectiveness of online marketing campaigns, the Mountain View, California company plans to ...

Google's Data Studio 360 product for pulling together charts and dashboards from a range of data feeds now has a free sibling. The firm launched its Data Studio 360 beta in March as part of its new ...

Google Analytics is an incredibly valuable tool for businesses of all sizes. However, because of the complicated terms and metrics involved, it can be challenging to understand. This guide will ...