Define a precise niche, clarifying positioning and shaping a cohesive brand voice and visual identity so your account signals ...
We've all been there, nodding and scanning the room for an escape. Here are expert strategies for how to end a conversation ...
Ultimately, we are shifting to an environment where success lies in anticipating what customers want before they ask for it.
Chris Valentine on the Movement to Transform Events into Experiences That Deliver Brand Differentiation + Improved Business ...
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'A conversation could make my day' - We speak to Wetherspoon customers on Christmas Day
Christmas Day can be a lonely time and pubs opening for just a few hours on the big day can help bring people together ...
Alex Chueh is a Cambridge native who has met a new person every day since Nov. 19, 2022. A version of this essay originally ...
A “civil conversation” is often misunderstood to mean keeping quiet for the sake of keeping the peace. But that’s not ...
In 2026, the leaders who succeed will be those who stop chasing perfect information and instead build principled, resilient ...
Sinch reports that 98% of businesses plan to use AI for customer communication. Trust varies, especially among age groups, as adoption grows.
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The second in this two-part series on joint CEOs will explore what pitfalls organizations need to circumvent to ensure this potentially fraught model actually delivers value.
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