Samsung Ads has published new analysis of Smart TV users, revealing how the growing fragmentation of TV is shaping the new reality for TV advertisers. Behind the Screens: TV Phone Home takes app usage ...
LITTLE ROCK, Ark., April 12, 2023 (GLOBE NEWSWIRE) -- Inuvo, Inc. (NYSE American: INUV), a leading provider of artificial intelligence (AI) marketing technology serving brands and agencies, today ...
PALO ALTO, Calif.--(BUSINESS WIRE)--AppLovin Corporation (NASDAQ: APP) (“AppLovin”), a leading marketing platform, is bringing performance-based buying to connected TV (CTV) within its powerful mobile ...
This is the next phase of digital marketing: aligned, adaptive and built for how consumers actually search, engage and buy. Your current digital marketing strategy won't hold up in 2026. Here's the ...
Content abounds on today’s streaming services, yet it’s getting harder than ever for many consumers to find something to watch. Many viewers become overwhelmed by the sheer number of possibilities ...
In today’s Digest, we discuss Netflix eyeing a Warner Bros. Discovery acquisition, the IAB unveiling a framework to standardise conversion APIs for CTV, and ABC and ESPN being pulled from YouTube TV ...
Today’s streaming providers deliver endless amounts of content, which can overwhelm viewers who are simply looking for something to watch. The content discovery process often takes far longer than ...
LONDON, May 16, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the ...
Pixalate, a global market-leading ad fraud protection, privacy, and compliance analytics platform, released its Q2 2025 Global Made for Advertising (MFA) Benchmark Reports for CTV Apps, Mobile Apps, ...
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