If you’re building fraud prevention, risk scoring, or identity enrichment into a product, your outcomes depend on one thing: the quality of your identity data. A lot of identity data on the market is ...
“This decline is caused by zero-click behavior as AI systems generate and provide answers directly, bypassing websites ...
Each year, the internet gives birth to a new lexicon, one that's as fast-moving and unpredictable as the online trends that ...
Answer-Engine Optimization (AEO) is the art of making sure a brand’s content is the source that large-language-model (LLM) ...
A fundamental shift in search behavior is underway, and many e-commerce executives are missing it entirely. While brands ...
LightSite AI announced an update that helps CMOs improve AI search visibility by making websites machine-readable. The platform adds structured data and schema markup without a development sprint, so ...
How has AI entered the media workflow? For this new column, we'll look at different applications used in the media industry. For this issue, we'll start with asset management, asset storefronts, and ...
Google's John Mueller confirmed that Google is not killing off all forms of schema and structured data support for Google Search. The question came up in a Reddit thread after Google's announcement ...