Looking back, the initial contact had all the elements of the earliest “Nigerian prince” email scams. The writer, who uses the name of a real member of a real book club, opened with detailed flattery ...

Data reveals which holiday ads drove the strongest emotional impact, and what marketers can learn from the season’s top ...

Each year, the internet gives birth to a new lexicon, one that's as fast-moving and unpredictable as the online trends that ...