Former President Gerald Ford signed the Metric Conversion Act 50 years ago. However, he did not make metric adoption mandatory, and the efforts fell flat.

December 23, 2025, marks the 50th anniversary of the Metric Conversion Act, designed to bring US weights and measures in line ...

Measuring your marketing ROI will give you an idea of what’s working best so you can refocus marketing dollars and stop ineffective programs.

Overview AI ROI goes beyond cost savings, reflecting how work, decisions, and culture changeMeasuring AI ROI requires continuous baselining, attribution, and re ...

The imbalance isn’t new, only its scale. In Dürer’s Melencolia I, etched a decade before his treatise, a winged figure broods ...

Most Americans believe the country rejected the metric system decades ago. In reality, US measurements like feet, pounds, and ...

What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

Let's take a look at four stocks, GLDD, STRT, NGS and SMP, with stellar net profit margins and rising EPS estimates that can help create a winning portfolio.

Micro-dramas, first-party data integration and AI-led discovery reset performance marketing this year, say experts ...

Learn how accounting measurement quantifies economic activities, enabling better business analysis and comparison through ...

Each year, globally, poor software quality costs businesses over $2.41 trillion, creating an accumulated technical debt of $1 ...