Update on Friday, October 17, at 3:09 p.m.: H-E-B is telling those who weren't lucky enough to snag one of the limited-edition, metal-inspired shirts to "stay tuned." In a post on X, the grocery chain ...

Texas grocery chain H-E-B is partnering with a content creator to bring its very own heavy metal T-shirts, with a limited release set for Friday, according to a release by the company. It all started ...

Just when you thought H-E-B couldn't rock any harder, it drops the most fire merch collection in the grocery store game. Yes, the rumors are true: Texas' favorite grocer is releasing heavy ...

Metalheads need to eat too. And like many Texans, a lot of them have a parasocial relationship to the place where they buy those groceries: H-E-B. Now, their favorite regional supermarket chain is ...

Curious from birth, Fiona is a music writer, researcher, and cultural theorist based in the UK. She studied her Bachelor of Music in London, specializing in audiovisual practices, and progressed to a ...

Artur is a copywriter and SEO specialist, as well as a small business owner. In his free time, he loves to play computer games and is glad that he was able to connect his professional career with his ...

Forbes contributors publish independent expert analyses and insights. An author, speaker, and consultant, I explore the world's industries. It’s becoming increasingly apparent that industry itself ...

Of all the millions of songs that have been written since the dawn of time, only one can claim to have laid the foundations for what would become Led Zeppelin. Beck’s Bolero was recorded in 1966 as ...

Turns out there's a target audience for everything, including a combo as niche as when the beloved Texas grocer H-E-B meets metalhead-inspired merch. Graphic designer Connor Dwyer, who goes by ...