Retail media’s easy growth phase is over. As in-store networks scale, performance TV matures, and measurement pressure ...
Report highlights how acquisition efficiency, retention strategy, and advanced measurement are reshaping growth for subscription meal kit brands ...
DataMasters has announced the availability of weekly new business mailing lists designed to support business-to-business ...
Portside Marketing has announced the expansion of its service offerings to include Google Ads Management, formally integrating paid search advertising into its existing search engine optimization ...
PRESSADVANTAGE – Zambuki, a digital marketing technology company based in St. Petersburg, Florida, has launched a ...
For the December 2025 edition of Question of the Week (QotW), Campaign asked adland to share 2026 industry predictions. This ...
Google has finalized the minimum audience size to which advertisers could remarket, reducing the number to 100 active users across all networks and audience types.
“By 2026, the experience economy will be replaced by the participation economy. The era of brands talking at consumers will ...
A marketing team from Sokal, an automotive digital advertising agency, explored different marketing options that could work ...
Blackbook is proud to announce that Eleftheria Voskaridou, Founder and Managing Director of Blackbook Agency, was nominated for the "Cyprus Manager of the Year 2025" Award at the prestigious Manager ...