A growing set of national and regional regulations is set to affect influencer marketing, digital advertising, and ...

French President Emmanuel Macron has condemned the ban, accusing the U.S. of “intimidation and coercion” that undermines ...

The United States placed visa bans Tuesday on five Europeans leading campaigns to combat misinformation and hate online, whom ...

Marketing teams expect measurable growth, not vanity metrics. The correct course should train you to plan campaigns, execute ...

These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...

When it comes to Black Friday and Cyber Monday, the winners aren’t just the brands that rack up sales; they’re the ones that capture attention, drive conversation, and leave a lasting impression. In ...

Marketing has completely changed. Your ad in the newspaper? Ignored. Your billboard? Skipped. The market and consumers are now at each other’s fingertips in this online world. This is the time of ...

With consumers tightening their belts and every marketing dollar under the microscope, cost-effective digital strategies aren’t just smart, they’re essential. Digital isn’t merely a channel, it’s the ...

Consumer preferences can shift in the blink of an eye in the fast-paced retail landscape, forcing brands to do more than just keep up -- they need to stand out. Accomplishing that requires not just ...

COMING UP. WELL IT IS NOW 531 AND WE’RE FOLLOWING BREAKING NEWS THIS MORNING. THE DNC JUST RELEASED NEW ONLINE ADS EARLY THIS MORNING URGING ACTION TO RELEASE RECORDS ABOUT JEFFREY EPSTEIN. SO THESE ...

The results of a five-year collaboration between Clear Channel Outdoor and Kantar shows how out-of-home (OOH) can increase performance for campaigns to fill gaps in other media channels. “We’ve worked ...