Google's latest Gemini upgrade moves voice closer to a central interaction mode for Search, adding a new wrinkle to SEO.

Google's December 2025 core update leads this week's SEO Pulse, alongside Preferred Sources expansion and social insights in ...

Microsoft analyzed 37.5 million Copilot chats and found differences in how people use the assistant on mobile versus desktop.

Marie Haynes maps the coming shift toward agentic SEO, outlining the practical skills and experimentation SEOs need now ...

Google disputes a report claiming ads will arrive in the Gemini app in 2026, saying there are no current plans to add them.

Discover why the "bad portions" of the user journey are the ones that tend to be remembered, and what to do about it.

A balanced approach using Standard Shopping delivers cleaner traffic and steadier ROAS while letting Performance Max operate where it performs best.

Google has released the December 2025 core update, its third of the year. The rollout began December 11 and may take up to three weeks.

Citations and placement in AI answers are turning into the visibility signals that decide who enters the final click.

Google faces an investigation into whether its AI practices breach EU competition rules prohibiting the abuse of a dominant ...

Internal OpenAI data shows ChatGPT increasingly surfaces publisher content while eliminating the need for users to click ...

Google expands Preferred Sources to English users worldwide and launches pilot AI partnerships with publishers.