Snapchat, coming off an initial public offering and hungry for ad dollars, is making a bigger play for the app install ad segment that’s been formidable for Facebook, Twitter and Google, and promises ...
Snapchat is prepping to allow direct response specialists to get access to its API for app install ads next year according to Ad Age. The frontline news from this move is that Snapchat is making a ...
Snapchat’s 13-plus rule applies to accounts, not downloads. Learn why children can still install the app and how Apple’s ratings and parental controls affect access.