Google walked back its plans to remove the Assistant in 2025, stating it will take another look for a "seamless" transition.

A keynote at Google’s Marketing Live event showed a new AI-powered visual search results that feature advertisements that engage users within the context of an AI-Assisted search, blurring the line ...

Google has begun informing select advertising clients that it intends to introduce ads within its AI chatbot Gemini, marking the first direct indication to buyers that monetisation of the assistant is ...

Google Home users got a surprise on Thursday when their virtual assistants cheerily mentioned that the live-action remake of “Beauty and the Beast” is opening in theaters this weekend. The ad seems to ...

If you’ve been dreading the end-of-year deadline to give up Google Assistant and move fully over to Gemini, you can breathe a ...

Over the recent years, Google has made it clear that Gemini is the future and Assistant is the past, with the Big Tech ...

Google’s new Developer Assistant lets advertisers and developers use plain language to generate, run, and export Google Ads ...

Google has announced that it needs a bit more time to make Gemini the new default digital helper for most of its users.

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We’re not even two weeks into 2024, and Google has initiated a wave of layoffs across multiple teams throughout the company. In addition to cuts to the hardware division reported on Wednesday, further ...

Google is downsizing its advertising sales team, part of a broader trend of job cuts at the tech giant owned by Alphabet Inc (NASDAQ:GOOG) (NASDAQ:GOOGL). This decision highlights the ongoing ...