Marketing is the core of the business field. The role of marketing has evolved significantly, and so has the need for a more efficient and effective way of processing data. This is where Marketing ...

NEW YORK, Nov. 29, 2025 /PRNewswire/ -- Expert Consumers has named Mailchimp as the Best Marketing Automation Platform (2025), citing the platform's strong integration of automation, analytics, and ...

Compare Before Buying names Klaviyo the best marketing automation software for its powerful AI-driven features and seamless customer engagement tools BOSTON, MA / ACCESSWIRE / November 24, 2024 / ...

Platform selection fails when people, processes and integrations are ignored. Here’s how to choose smarter. The post Why ...

SoftwareReviews, a leading source for insights on the software provider landscape, has published its 2022 Marketing Automation Data Quadrant, awarding eight Gold Medals to providers in the Enterprise ...

Market research firm MarketsandMarkets expects the worldwide marketing automation software market to grow from $5.2 billion in 2022 to $9.5 billion by 2027, at a compound annual rate of 12.8 percent.

Celtra, trusted by top global brands, wins the 2025 Netty Award for Best Marketing Automation Software for transforming creative production with scalable automation that finally matches the speed of ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

eSpeaks' Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

If we look at the most frequent difficulties businesses face, we would see that collecting leads and keeping consumers engaged throughout their journey are at the top of the list. Along with these ...

Marketing automation’s roots trace back to the early 1990s, but it’s only in the past few years that it has become an essential business tool for millions of companies worldwide. In fact, 51 percent ...