You get to a certain point in life (hello 2018) when you feel like you've seen every single type of YouTube beauty video going. 'Get ready with me', 'Get un-ready with me', 'My makeup collection and ...

Lately, I’ve been doing a lot of knitting. There’s a great deal of satisfaction to be had in wearing a wonky jumper that you’ve made with your own fair hands but just as seasoned travellers say it’s ...

If you like the sound of whispering, chewing or gentle tapping then you’re in luck because there are now more than 13m videos dedicated to such soothing noises available on YouTube. The online ...

I’m not sure when it was that I first became aware of the engrossing strangeness of online ASMR culture, but I know that it was 2017 when I first fell down the rabbit hole of attempting to understand ...

If you’ve ever experienced a tingling sensation on your skin in response to a certain visual or sound, you may have had an autonomous sensory meridian response—or ASMR as it’s more commonly known as.

Lush Cosmetics may just be the reigning champ when it comes to bath and beauty products designed to relax you. From bath bombs to face masks to body lotions, they've got it all, and they're combining ...

As a child, Taylor, aka "ASMR Darling" on YouTube, was watching someone draw her a picture. The hand movements and sounds of the soft scratching of the crayons caused her entire body to tingle. She ...

The internet can be a weird place. Anyone who's spent too much time on Tumblr or Reddit can tell you that much, but YouTube also has it own section that many people find unsettling. That section is ...

A charming blonde woman smiles warmly from your screen. Leaning into the camera, she traces the tip of a makeup brush against a microphone, whispering that she's stroking your face. The bristles ...