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DD Freedish e-auction: Top broadcasters out, independents in for high-stakes auction

New Delhi: The scramble for slots begins today as Prasar Bharati begins the seventh annual e-auction for vacant MPEG-2 slots on DD Freedish. However, this high-stakes game of free-to-air (FTA) ...
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DD Freedish e-auction: How Pay TV channels turn FTA all of a sudden

New Delhi: On the first day of the 7th annual e-auction for DD Freedish on Monday, top broadcasters – JioStar, Sony and Zee – bought a slot each for their general entertainment channels (GECs) despite ...
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DD FreeDish e-auction: Prasar Bharati rakes in Rs 55.4 crore on Day 1

Prasar Bharati's DD FreeDish MPEG-2 auction raked in Rs 55.4 crore on its first day by selling three slots. These channels secured their spots in the Hindi/Urdu GEC category (Bucket A+) for the period ...
Exchange 4 Media

ZEE, JioStar secure highest bids at Prasar Bharati’s MPEG-2 slot e-auction

Prasar Bharati’s MPEG-2 slot e-auction entered its second day, with the A+ category securing the highest bids ranging between ₹17 crore and ₹18.6 crore. Among the major broadcasters participating in ...
Exchange 4 Media

Will big networks rushing back to DD FreeDish impact Pay TV universe?

India’s DTH and cable industry is already experiencing a sharp decline in subscribers, with recent TRAI data reporting a significant drop of 2.2 million users. Stakeholders anticipate that the return ...