Learn how Porter’s Five Forces works, what each force means for competition, and how businesses can use the model to analyze industries and build stronger strategies.

Porter's 5 forces analysis is a marketing and strategy analysis tool that allows for the better understanding of an industry or market. You look at the threat of new entrants into a market, the ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...