In 2004, Procter & Gamble was looking for a hit. It had been two decades since the consumer products conglomerate introduced Tide liquid detergent, revolutionizing the way people washed their clothes.

YouTube is cracking down on a dangerous new online trend where teens put poisonous laundry gel pods in their mouths, and then eat them like candy. They're calling it the "Tide Pod challenge" and ...

MINNEAPOLIS - It's called the "Tide Pod Challenge." Teens posting videos of themselves chewing those bright colored liquid laundry detergent packets and then daring others to do it. "The primary risk ...

In each edition of web_crawlr we have exclusive original content every day. On Saturday our Video Producer Kyle Calise explores the origins and history of the most iconic memes online in his “Meme ...

You may recall the Tide Pod Challenge, where people were dared to eat the brightly colored pods. The latest application of the laundry detergent has a lot of people saying the new eco box, which comes ...