It’s doubtful that modern psychology would exist—at least in its present form—without William James. James is often referred to as the “founding father” of American psychology. As well as offering the ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. In today’s column, I examine the looming danger that advanced ...

The idea of subliminal advertising for the most part joined the garbage heap upon which are piled fears about satanic messages being played backwards in Led Zeppelin songs, and sightings of the Virgin ...