“I’ve used Visual Website Optimizer for many clients and it works really well. They have a fantastic and easy-to-use interface and it does the job. It’s not the cheapest solution, but it’s worth it ...

Head over to our on-demand library to view sessions from VB Transform 2023. Register Here Split-testing — when you create variations of your website and test which ones perform the best — is quickly ...

A/B testing (split testing) is the process of setting up two versions of one page, and testing which page outperforms the other. Here's how to do it right. Did you know that you can test certain ...

Once you become immersed in testing your website it’s not hard to get caught in a matrix of never ending variables and what if scenarios. While there are many advanced tools that can help companies ...

In digital marketing, there is a constant drive for innovation—not only for clients but also from competitors and in the new technology available in this field. One such “tool” that has taken center ...

Opinions expressed by Entrepreneur contributors are their own. When it comes to designing your website, you have two choices: Select the site elements you believe look best, or you can use “split ...