In an industry where digital visibility and online presence are crucial for business success, understanding the nuances of search engine optimization and search engine marketing becomes paramount. SEO ...

Does your marketing strategy include search optimization? If not, your business is invisible to people searching online. That's a big mistake, especially when you consider that there are tens of ...

I recently met with a general manager who was concerned about competing with a particularly large and savvy auto group, and was looking to shift some of his advertising to digital. He asked me, “Where ...

When it comes to anything and everything to do with the web and digital marketing in particular, it can be overwhelming to not only have to understand new material but to try and decode it as well. In ...

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Search Engine Journal uses the information you provide to contact you about our relevant content and promotions. Search Engine Journal will share the information you provide with our partner, who will ...

Online retail sales this holiday season will be a healthy improvement over last year, according to research cited inPart 1 of this three-part series on holiday shopping. Whereas the consumer drives ...

If you’re managing a business, you know how important a web and mobile presence is. Whether you’re selling tacos, tiaras, or terabytes, customers need to be able to find you. You’ve probably dipped ...

I have created a Google Custom Search Engine (CSE) that specifically searches the various search marketing and search engine optimization forums on the web. Currently, the Google CSE searches 14 ...

Last week, I took questions via my Twitter account (@dannysullivan) about SEO issues and more broadly about search marketing overall. I thought it would be useful to compile them into a post. Here you ...