Universal Music Group (UMG), the world leader in music-based entertainment and Roblox, an immersive gaming and creation platform, today announced a new strategic agreement that will see the companies ...
Universal Music Group (UMG) and Roblox have inked an expanded strategic agreement – including plans for additional physical ...
UMG and Roblox announce a strategic partnership aimed at boosting artist monetization, music integration and fan experiences beyond streaming.
Universal Music Group partnered with Roblox to bring Drake, Kendrick Lamar and top rap stars to the gaming platform through new activations.
Universal Music Group and Roblox have signed a new strategic agreement to expand how music, artists, and fans connect inside ...
Roblox has increasingly become a cultural hub for music fan engagement, with recent artist activations from Yeat (Capitol ...
Universal Music Group’s dealmaking team has been on a tear in 2025, and its final deal of the year appears to be with Roblox.