Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. Michelle Peluso is shaking things up at Revlon Inc. The CEO, who ...

Beauty fans who love a vampy, subtly dramatic lip have long adored Revlon’s Super Lustrous Lipstick in Rum Raisin. Now, Revlon has transformed this beloved shade into a tinted lip balm, and customers ...

When it comes to hair, you always want what you don’t have. Growing up with pin-straight hair, I always longed for beachy waves. And when I started having babies, pregnancy hormones slowly but surely ...

When Michelle Peluso took over as Revlon’s chief executive officer in late 2024, the 93-year-old beauty brand was reeling from a high-profile bankruptcy and years of stalled innovation. In 2023, it ...