Marketers of any variety need no introduction to Dove’s Real Beauty. The iconic Ogilvy campaign, launched in 2004 on behalf of the Unilever-owned brand and still running strong after more than two ...
Mars Lead CMO Gülen Bengi gives Ad Age an inside look at the massive agency review—and the CPG giant's new growth playbook.
NEW YORK (AP) — Everyone has had a bad hair day — even entertainers. So, to promote its new hair care products aimed at fixing dry and damaged hair, Dove has enlisted actress Rashida Jones to star in ...
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