General Motors unveiled the 2024 GMC Sierra EV last October, pulling the wrapper off a brand-new all-electric pickup truck. Now, we’re getting a look at a prototype example out and about on public ...

Horacio Pagani wasn't the only former Lamborghini engineer who went off to start his own supercar company. Before him there was Claudio Zampolli who in the late 1980s started Cizeta in Italy. The ...

Part 1 of this 3-part series described how a model-driven development process and virtual prototyping tools help address the challenges of implementing a DFSS methodology in a complex automotive ...

Ryan Gray is co-founder and CEO of SGW Designworks, a full-service product development and engineering firm featured in The Lean Startup. When developing industrial and consumer products, my team ...

Opinions expressed by Entrepreneur contributors are their own. Working on a new product is always an exciting and risky process, even when you have all the data suggesting that the product is a win.

GM’s autonomous vehicle division, Cruise, is currently hard at work developing new technology that will pilot a fleet of fully driverless vehicles in the near future. That includes Cruise Origin, ...

All great ideas start with a single prototype, whether it is the iMac, the Tesla Roadster, or a mobile app you believe has the ability to change the world. As the co-founder and COO of a mobile and ...

In previous articles I have talked about prototyping in general “Prototypes: What is a prototype?” and some of the consideration when deciding if a prototype would be beneficial, and then deciding on ...

Electronic Arts' much anticipated evolution game, Spore hits store shelves Sunday in North America, and for those that have been on the project since the beginning, it has been a long road from ...