CARLSBAD, Calif. – After coming to grips with a world in which a Toyota Prius is a cool, genuinely attractive car, it’s time to wrap your head around another doozy: the new 2023 Toyota Prius Prime ...

The fifth-generation 2024 Toyota Prius Prime enters its second year in the American market as a compelling plug-in hybrid compact sedan aimed at hyper-milers who don't want to compromise of comfort, ...

Like the redesigned 2023 Toyota Prius, which we’ve already spent some time with, the Prius Prime plug-in hybrid electric vehicle (PHEV) features a sleek new shape and optional automation technology, ...

View post: Amazon’s $50 Wireless CarPlay Adapter Is Now 40% Off 2023 Toyota Prius Limited front low James Riswick 2023 Toyota Prius Limited rear three quarter James Riswick 2023 Toyota Prius Limited ...

Forbes contributors publish independent expert analyses and insights. Michael Teo Van Runkle is a journalist who covers the auto industry. Even the earliest images released in late 2022 showing a ...

Toward the end of 1997, the world would finally be able to go out and buy a Prius. Years down the line, this hybrid vehicle would go on to be subject to intense scrutiny but an equal share of love, ...

Ghazi is an engineer who has been a car enthusiast all his life. Like every other gearhead, he loves nothing more than the growl of a loud exhaust and his first car was a Suzuki Swift GTi MK1 that ...

As one of the first, longest-running and bestselling hybrids in the U.S., the Toyota Prius has become colloquial shorthand for hybrids in general. It’s still one of the most fuel-efficient cars on ...

After spending extensive time with our yearlong Prius Prime XSE test car and a RAV4 Prime XSE, we decided to find out using our Car of the Year criteria to guide us. Don’t count out the RAV4 Prime ...

We have one year to test the most technologically advanced Prius you can buy today. Will we end our 12 months loving the Prius Prime or wishing we'd picked a fully electric car? And can the Prius PHEV ...

The automotive industry is in a real transitional period at the moment. More and more all-electric vehicles are coming to market, and some people are eager to make the swap. However, even if they want ...

RECALL ALERT: There are 2 recalls on this vehicle. Learn More. There are 2 recalls on this vehicle. Learn More. RECALL ALERT: There are 2 recalls on this vehicle. Learn More. There are 2 recalls on ...