A new mathematical model sheds light on how the brain processes different cues, such as sights and sounds, during decision ...

A new mathematical model sheds light on how the brain processes different cues, such as sights and sounds, during decision making. The findings from Princeton neuroscientists may one day improve how ...

A simple method of brain stimulation has been shown to change how people make decisions. These were the findings of a new study by the Martin Luther University Halle-Wittenberg (MLU), which was ...

Smart leaders with vast data still make bad decisions. But others, under similar pressure, make game-changing ones. In 1982, Johnson & Johnson swiftly recalled 31 million bottles of Tylenol after ...

Being able to make solid decisions—sometimes quickly and with minimal information and context—is a must-have skill for business leaders and professionals hoping to advance in their careers. While ...

We make countless decisions throughout the day—some as small as picking what to eat, others as big as accepting a new job offer. Some decisions, like choosing when to cross a busy street or stepping ...