Verizon Chief Marketing Officer Leslie Berland is spearheading a major transformation of the company's loyalty program, ...

Verizon Is Appealing to Longtime Customers With Verizon Shine Loyalty Program ...

Kroger expanded its rewards program to allow members to redeem points for money off grocery purchases both in-store and ...

Kelly Mahoney, CMO, Ulta Beauty ...

Audience Rewards' Broadway loyalty program is collaborating with United Airlines, to bring 3.3 million Audience Rewards ...

With no formal announcement, the grocery giant changed how millions of shoppers can spend their rewards ...

Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...

Verizon launches new Simplicity plans dropping activation and upgrade fees while introducing a loyalty program with 3% back on bills and brand perks.

The Lidl Plus rewards program will allow shoppers to earn points redeemable for free products, access personalized coupons ...

Explore the recent changes to Carnival's loyalty program and their impact on cruisers. This video delves into the workings of ...

If your loyalty program is a plugin bolted onto your legacy point of sale (POS) system, you are not running a loyalty program ...

Discover how your loyalty points can unlock big perks in your summer travel plans, even at hotels where you might least expect them.