(CNN) — Nike has launched its first ever collaboration with an Indian fashion label, unveiling a range of patterned sportswear inspired by the country’s ancient tie-dying techniques. Created alongside ...
It’s hard to reach for quite the right superlatives to encompass the experience of walking through “India in Fashion: The Impact of Indian Dress and Textiles on the Fashionable Imagination” at the ...
India-first design is a strategic orientation towards cultural familiarity. Design that doesn’t simply mimic international trends but understands Indian behaviours, codes and cognitive defaults.
Content creator Rachel D’Cruz transformed an Indian sofa cover into a stunning backless dress, showcasing creativity and patience. The DIY project, initially estimated to take 30 minutes, evolved into ...
Brinda Dudhat, the founder of Morii Design in India, creates modern motifs supported by age-old techniques. By Sarah Archer This article is part of our Design special section about the reverence for ...
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