When most people talk about a book changing their life, they’re talking about a book they read — a book that changed their perspective or way of thinking. But for many authors, writing a book can be ...

Writing the first book is time-consuming. So, you may wonder, why should people still write one—especially if a book is not required for tenure at their institution? Many people may advise you to just ...

Forbes contributors publish independent expert analyses and insights. I write about strategy. In other genres that is pretty common. Think of autobiographies, history books, and travel guides. In ...

More than 80% of Americans say they want to write a book. According to a study of 2,000 aspiring writers, more than half claim to have a good idea for a novel, yet only 15 percent have started writing ...

A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...

“The Titanic was sinking so we jumped in the lifeboat and paddled like hell.” Since its inception, which featured former host Mary Alice Monroe, the show has branched out with live appearances, an ...

Chantel Prat researches individual differences in language processing and cognition at the University of Washington in Seattle. Her first book, The Neuroscience of You, explains how human brains work, ...