Pantone recently announced its 2023 Color of the Year: Viva Magenta. The brand describes the shade as a “crimson red tone that presents a balance between warm and cool.” Pantone highlights a color ...

Pantone named its lightest Color of the Year to date on Thursday: Cloud Dancer (11-4201), a neutral with a narrative that’s all about wiping the slate clean. The off-white shade was chosen as a ...

Reporter Pantone has named its eagerly anticipated annual color of the year for 2026, choosing a “billowy, balanced white” named Cloud Dancer. The self-described “global color authority” claims that ...

Pantone’s Color of the Year announcement is highly anticipated for color lovers and industry experts alike. With the company’s 2024 color selection, Pantone celebrated the 25th anniversary of its ...

As 2025's cultural retrospectives begin to trickle in (read: Spotify Wrapped or Oxford's word of the year), Pantone is not to be outdone. The famed color factory on Thursday, Dec. 4, released its ...

Somewhere between stop-sign red and "va-va-voom," you’ll find Pantone’s color of 2023, Viva Magenta. But will this pinkish-purplish-crimson hue be the Narcan that finally pulls interior design from ...

Earlier this month, many attractive people filled a room in Lower Manhattan. They drank elaborate cocktails and gazed upon Instagram-y art installations and left with a gift bag that contained, among ...

When the color experts at Pantone announced Cloud Dancer as their 2026 Color of the Year, they predicted the shade would inspire a kind of cool calm. But the choice of Cloud Dancer, which Pantone ...

Want to predict the next Millennial Pink? Check out Pantone Color Insider, a new tool from Pantone. It will allow you to tap into color trends around the world in real time. Billed as a “color trend ...

In a cultural moment shaped by countless challenges, Pantone’s color of the year for 2023 is a bold shade of red that speaks to the strength and vitality needed for forging a more positive future.