As it turns out, this is the correct approach. “Heavy dark shades across the entire lid, thick eyeliner, and dramatic cut ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. The best eye shadow ...

The best drugstore makeup can look just as flawless as luxury products. Discover the best editor-tested drugstore makeup, ...

I usually like to keep my makeup routine skin-forward and minimal. A tinted moisturiser, dewy blush, and brown mascara have been my everyday formula. But when I’m in the mood to amp things up without ...

What’s the best eyeshadow palette? With thousands of eyeshadow palettes, lipsticks and blushes, makeup is a fun and creative way to express your personality. Purchasing an eyeshadow palette can be ...

As a result of the changes our skin goes through over the years, the eyes can sometimes change shape, fine lines and wrinkles often develop, and brows and lashes may even become more sparse, which can ...

Want to glam like a star? We asked today's top celebrity MUAs to reveal their faves for foundations, powders, blushes and more. By Natalie Alcala If you purchase an independently reviewed product or ...

Which eyeshadow brush is best? While it’s important to choose quality cosmetics in colors we love, it is equally crucial to get the right tools to make sure the application is smooth and flawless.