MIAMI--(BUSINESS WIRE)--With the increasing maturity of broader CRM technologies, Salesforce Automation (SFA) tools have become more significant in their role of streamlining and enhancing the sales ...

Marketing automation transforms how companies interact with customers. And as the importance of automation increases, the global marketing automation market is projected to grow to $8.42 billion by ...

Salesforce Inc. is moving from the hype phase of generative AI into doing the harder engineering work to create the agentic enterprise. The Dreamforce 2025 conference this week showed us that the ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Mere days after launching Einstein Copilot for Tableau, Salesforce is ...

LAS VEGAS — Blue Shield of California and Salesforce, a cloud-based customer relation management company, announced a partnership on Monday that aims to cut down the prior authorization process from ...

If there’s one thing I’ve learned as a lifelong entrepreneur, it’s that running a business is no easy feat. Whether you’re starting a business or trying to expand your team, many challenges come into ...