Australian tourism officials are banking on Kylie Minogue to convince British tourists to take a break from all the political drama at home and take in the sights Australia has to offer. The ...

When heading Down Under, many travelers may consider visiting Sydney, Melbourne or Brisbane. But Emma Terry, CEO of the South ...

Forbes contributors publish independent expert analyses and insights. Michele Herrmann reports on hotels, attractions and food/drink news. An animated toy kangaroo is the face of a new Australian ...

DDB continues it role as the tourism organisation's creative agency. The campaign is set to progressively reveal itself in three stages, namely ‘invite, inspire and engage’. The ‘Nothing like ...

Australia has highlighted the power of sport tourism as integral to its tourism industry, led by events such as the Formula 1 Grand Prix. BTN takes a closer look at how the nation is harnessing sport ...

Things are looking pretty grim for Australian tourism pulls like the Great Barrier Reef, according to a new report. Credit: REINHARD DIRSCHER/ullstein bild via Getty Images Want to visit a pristine ...

To reignite excitement about travel to Australia once borders reopen, Tourism Australia has released a new video, titled “Tune into Aus,” a collaborative effort with one of Australia’s most ...

Tourism Australia is launching the next phase of the global campaign in the UK on Monday 17 September. The campaign will launch in partnership with Qantas and will include a 30 second TV advert ...

Photo Credit: Editor-in-Chief Sarah Kopit and Head of Research Seth Borko are the hosts of the Skift Travel Podcast. Skift Australian tourism officials aren't shy about stating their lofty ambitions ...

With a new Tourism Plan 2030 on the horizon, the sector is gearing up to reach a record $12.8 billion by the end of the decade. After a rapid recovery of almost 10,000 new jobs in 2023, the visitor ...