People are much harsher when they see outcomes biased by gender or race than by physical attractiveness, largely because ...

Do muscles make the man? New research reveals that body fat and BMI play a bigger role in male attractiveness than most ...

What we call “pretty” is far less fixed than it feels. Research shows that attraction is shaped by biology, psychology, ...

Perfectly suited for various settings, these colours invite deeper connections and reflect a modern approach to style and ...

When someone tells us we’re more attractive than we think, we usually brush it off as an obligatory remark. Here’s three research-backed points that actually prove it. The way we talk about beauty ...

Genuinely attractive people also tend to be the most intentional, intuitive, and kind, without even trying. While attractiveness is generally subjective, there are certain rare qualities that make ...

Sorry, hotties, it’s not all about your good looks. A recent study published in the British Journal of Psychology reveals that what makes someone attractive isn’t ...

With summer here, there are more opportunities to spend time in the sun. With more sun comes more responsibilities (i.e., proper skincare), but also a strong desire to look good. As one interviewee in ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Most of us like to think that we’d be able to tell if someone was attracted to ...

Fellas, if you’re reading this right now, you may be inadvertently enticing your ladylove. Reading is the most attractive hobby a man can have, according to a study that has sparked spirited debate ...

Female faces are regarded as more attractive than male ones, a large study involving 12,000 people around the world has found. Surprisingly, women are even more likely than men to rate other women’s ...