Kids today watch more YouTube and Twitch than traditional TV, giving them control over what they see and when they see it. Live streams and other unfiltered media can expose kids to risky or ...
Cracking the code to address a youthful digitally native audience — including Gen Z, Gen Alpha and late millennials — has been a challenge for the marketing community. Compared to previous generations ...
Ahead, learn more about Gen Alpha’s media habits and how to create healthy boundaries around screen time and “unfiltered” viewing. Fact checked by Sarah Scott Kids today watch more YouTube and Twitch ...